Nurse Shortage Sets Off a Bidding War

Nurse Shortage Sets Off a Bidding War
posted by craven 484 days 23 hours 16 minutes ago

Competition to hire nurses in California is so intense that some headhunters routinely make cold calls to nursing stations at rival hospitals, desperate for recruits. Others are sending out direct-mail pitches that read like time-share come-ons. Mission Hospital in Mission Viejo, for example, offers nurses a $200 gift card just to come in and take a look around. And in one extreme case, a nurse-staffing firm is using a $10 million Newport Beach mansion as a lure.

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